See IAPRI Symposium 2019

Symposium Information


The full program of the 29th IAPRI symposium is available now and can be downloaded below

The IAPRI 2019 abstracts can be downloaded below


Tuesday Afternoon in the Horst Building

13:00 Packaging and Consumers

14:00 Distribution packaging

15:00 Sustainable packaging

16:00 Active and Intelligent packaging


Tuesday 11 June 18.00 hrs at the U Park Hotel at the Campus of University of Twente.

Registration is possible starting from 17.00 hrs

Keynote lectures

Wednesday 12 June 2019

Patrick van Baal – Global Director Packaging Development at FrieslandCampina

The rise of Packaging Development Discipline

The Packaging Development at Consumer Good companies in the past was about solving technical packaging material issues, executing procurement-driven cost programs and/or managing artworks for marketing. The world is changing, for a big part driven by the discussion of the environment, but also more and more companies see the value of designing packaging from a full business perspective. What are the things needed and developing within a packaging development organisation to become the key driver of success for a company? What and who is needed from a Consumer goods company perspective!

Agnieszka van Batavia - Advisor at The LCA Centre

Guilty free consumption?

The role of consumer perception in the evolution of packaging legislation

Packaging legislation and consumer perception influences packaging choices and hence the resultant impact of packaging on the environment. Was a purely scientific approach to be taken to the reduction of the environmental impact of packaging, the resultant impact on the environment may be different. Hence it becomes necessary to consider packaging legislation and packaging perception in any study of packaging product and/or system eco-innovation.

My presentation looks at the current EU directives and legislation regarding packaging, plus the types and doggedness of consumer perception. An eco-innovator taking a purely perception led design brief could end up with a completely non-compliant design, while this might seem obvious there are many examples of this practice in the packaging market today. What are the legislative and perception related influences to be considered? How does one address these legislative and perception related influences? Do we have to give up some of our eco-innovated pack’s reduced environmental impact in order to meet these legislative and perception related influences? What happens when perception conflicts with legislation or science?

The EU 1992 statement of “Reduce, reuse, recycle” is finally taking hold in the packaging market. How could reuse be adopted? My presentation will also cover aspects of my own research into the viability of reuse systems.

Thursday 13 June 2019

Martin de Olde - Head of Marketing & Business Development at Ardagh Group

The meaning for the business of education in the field of packaging

The packaging Industry is one of the world’s largest industries. Not surprising as you consider that packaging touches every aspect of industry in one way or another, by doing so much, in so many places, and by being completely indispensable to modern life. And there are so many facets to the packaging industry. Globalization, E-commerce, changing lifestyles and sustainability has fundamentally altered the way the world needs packaging. And to meet the continuously increasing speed of change and complexity, the need for high education and scientific fundaments in the field of packaging is necessary, more than ever.

Chris Bruijnes - General Manager of the Netherlands Institute of Sustainable Packaging (KIDV)

Sustainable Packaging in the Netherlands 

In the Netherlands, the process towards sustainable packaging has accelerated since 2012 due to an agreement with Industry, the Government and Municipalities. Over these years branch organizations as well as individual companies made big steps in planning, executing and monitoring actions to improve the reduction and recyclability of packaging materials. This process was guided by the Dutch Knowledge Institute of Sustainable Packaging. In addition many scientific projects were executed to support industry in their searching to solutions like new packaging strategies and materials. Chris Bruijnes will give an overview about what happened and what is foreseen in the near future towards a circular economy.


Wednesday 12 June Social Dinner at Grolsch Brewery in Enschede

Transport will be arranged.


Thursday 13 June at Estate de Wilmersberg in the surrounding of Enschede.

Transport will be arranged.

Estate de Wilmersberg is hidden in a lush oasis of tranquillity. The romantic 1930s manor was renovated in 1998 and is decorated in an English luxurious style with all the possible modern facilities. It is easily reachable, has a welcoming atmosphere that gives the hotel a special air for a comfortable and relaxed stay. It is light, spacious and with a fantastic countryside view, formerly the seat of a textile magnate and his family, the property is today a magnificent hotel, restaurant, conference and beauty centre


Visit the Virtual Reality LAB

The Virtual Reality Laboratory (VR-Lab) is located in the Horst building,  on the University of Twente campus. It is a high-tech environment used to facilitate multi-stakeholder decision-making processes. The inspiring lab makes it possible to present and discuss ideas using the latest audio and video technologies. The atmosphere of the lab can be changed by choosing the colour, intensity and location of the lights, in combination with multiple images or movies on one or more of the available projection screens or televisions. And sound can be directed from all possible angles. This can all be used to inspire the users to think outside the box.

Visit the Design Lab

DesignLab is a creative and cross-disciplinary ecosystem at the University of Twente, connecting science and society through design. Faculty and students from all fields work together with companies and governments to implement and develop scientific and technological insights that can be used in finding and shaping creative, innovative and meaningful solutions for complex societal challenges. Top talents from engineering, natural science, social science and the humanities join forces to take on the wicked problems of tomorrow’s world, using their creativity to bring science to design for society.

Visit to the 3D printing lab

The RPLab is a shared facility within the University of Twente. The RPLab gives researchers and students the opportunity to create high-quality prints at low prices with a faster delivery time.

The RPLab focuses on the following points:

  • Production – Producing high-quality prototypes for research projects
  • Research – Exploring new possibilities and combining existing techniques
  • Teaching – Integrating the RPLab in study projects and sharing its knowledge.